Here's an audio pro tip for you: if there's a DJ on the box, and the box has more layers than a Russian Doll, you stand a strong chance of being ripped off. With one exception.
While the majority of celebrity endorsed noise cannons are little more than regular headphones wrapped in glitter and dipped in bass, the gleaming bands made by Bang & Olufsen are still worth considering even when there's a name slapped on them.
Take their latest sponsored_longform is with hip hop leviathan DJ Khaled and HEADS Audio, tweaking the near-perfect BeoPlay H6 headphones: the brushed steel, lambskin ear pads and ergonomic head band (which moulds to the wearer's head) have been recast in three vibrant colourways - black and red, black and gold and (our favourites) red and gold.
DJ Khaled - who takes his tone very seriously - states that he was keen to get involved with the sponsored_longform to provider listeners with the chanec to hear the audio "the way he hears it when creating his music".
Available for £254 (a good £70 cheaper than your standard H6s), you can pick these finely tuned beasts up from HEADS Audio's online store.