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17 July 2011
Omega is celebrating the London Olympics with an updated re-edition of its first ever Seamaster timepiece, created in 1948, when London last hosted the sporting spectacular.
Issued exactly one year before the 2012 opening ceremony (27 July), the Seamaster 1948 Co-Axial ‘London 2012’ has a state-of-the-art Co-Axial movement, a 39mm polished and brushed stainless steel case, is water resistant to 400ft and has an 18-carat yellow gold medallion embossed with the 2012 logo in the caseback.
Limited to 1,948 pieces (see what they did there?), it’s an instant collector’s item.
Seamaster 1948 Co-Axial ‘London 2012’ by OMEGA £3,450; 0845-272 3100
(Photography: Joanna Parkin)