How do you ensure that your latest collection is one of the most anticipated of the season? Simple — work exclusively in women’s fashion for over a decade, dressing A-listers such as Cate Blanchett and Scarlett Johansson, then reveal you’re moving into menswear. That’s exactly the path French designer Roland Mouret has taken.
MR. is the result. Influenced by Eighties Paris and Nineties London, the range consists of elegant and easy-to-wear pieces that, according to Mouret, “reflect what men really want” — clothes that look like familiar and favourite items that they feel comfortable wearing.
The tailored pieces are offered in two silhouettes — one sculptured, the other contemporary and slim — and in fabrics such as English twill and Italian cashmere. Prices for suits start from £1,950, while the coats are between £1,100 and £13,500. There are also jeans (£245), shirts (£220) and knitwear (£390-£590), and everything has been created with the idea that it can be mixed and matched with anything else in the collection.
It’s an initiative that Mouret dubs “unconscious co-ordination”. So, if you can afford it, you can stick exclusively to items from MR. for the entire season.
Available from Harrods; 020-7730 1234