If California was a person, they'd be easy to envy. Charming, effortlessly good looking, with a sickeningly perfect Instagram feed, they'd drive an electronic supercar and wear one of these on their tanned, well-proportion wrist.
Designed by the brains behind the Xbox 360 and Nike's Fuelband, the timepieces of MINUS-8 have an assured, understated style to them. Named after the Golden State's GMT time zone position, their watches marry PVD-coated stainless steel to minimal, uncluttered faces and bulging function controls.
Their two latest releases bring a flash of colour to their otherwise quiet faces: the Layer in Red and Layer 24 in Red. Each of the black cases is composed of a stack of the PVD-coated stainless steel, tightened to ensure no dust or water can enter the casement.
Powered by a Japanese automatic movement, which can be glimpsed through a transparent rear window, the Layer in Red keeps things simple - a date window the only detail to its otherwise blank face.
The evenly-spaced dials of the Layer 24 sit a 24-hour indicator, weekday and month marker, along with a date window.
Available for £316 (€423) and £237 (€317) respectively, you can give your wrist a West Coast upgrade via the MINUS-8 website.
