The footwear of summer 2014 looks to have been overcome with an abundance of carotene.
Specifically, beta-carotene. Better known (and more readily spelt) as orange.
A flood of bright, bold and altogether conspicuous colourways are bidding to draw attention to everything below the ankle this summer (which, we've been informed, will arrive next week. Probably). Here's a selection of the most vibrant shoes to have caught our eye.
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The footwear equivalent of a Calippo, these bold iterations of the Air Max 90 ICE are appropriately named 'Atomic Mango'. The lightweight synthetic fabrics compliment the geometric patterns, while the sole is a thing of beauty. Yes, you can pull these off.
£114.99
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adidas' barely-there Energy Boost 2 running shoes gain some extra presence thanks to the abundance of orange trim. While the energy-returning 'boost' sole avoids a day-glow overhaul, the sock-like techfit upper is bathed in what adidas describe as 'solar zest'.
£115
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Crafted by the family-run Castañer label, these Pablo Canvas espadrilles are a welcome shot in the foot for canvas shoes. Readily stuffed in a suitcase, pair with some toned down shorts and t-shirt (no loud prints).
£80
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Laces are so last century. But then, so is Puma's Disc system. First released in 1992, the "Fluro Orange" colorway reclaims some of the Disc Blaze Mesh Revolution's futuristic vibes.
Coming soon
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Partner to Puma's Disc colourway are these rather tasty and more convetional Trinomic XT2 Plus running shoes. The bold zests and speckled grey sole make them the perfect option for standing out in the urban jungle.
Coming soon
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The 1970's basketball shoe is back. This time the Blazer is sporting an ostrich leather swoosh and heel tab.
£90
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The faithful Puma Suede has long been available in orange, but we thought we'd include it anyway. Gloriously chubby laces, classic low-profile silhouette, they're the most subtle orange shoe in our roundup. Which is quite an achievement.
£55
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Part of Nike's knitted revolution, it's been said that you can see this vibrant edition of the Flyknit Lunar 2 from the moon, which is quite fitting. The polyester yarn clings to your foot like a sock, while the foam core sole provides one of the comfiest rides you've ever dipped your toe in.
£135