Move over Dr Dre, there's a new premium headphone in town.
After nearly three years of tuning, tinkering and polishing, Ted Baker reveals their own take on luxury audio - and it's been worth the wait.
These folding marvels are the ROCKALL; stainless steel brushed to within an inch of its life and copious amounts of buffed padding combining in a design inspired by a Supermarine Spitfire cockpit.
While the aesthetics will undoubtedly grab your attention, it's the sound quality that will pique your interest. Ted Baker hasn't just put their name on something stylish and flat - they've crafted their ROCKALL with an eye to overthrow the likes of the deeply impressive Sennheiser Momentum.
Available in brushed silver with black (our favourite) or tan cushions, or brushed champagne with white, the ROCKALL headphones arrive in stores for £179.99 in June. Music to your ears, we're sure.