We're pretty sure Batman doesn't have a line of audio products - but this is exactly the kind of thing we'd expect the billionaire vigilante to produce.
The name is just a convenient coincidence.
This is the Batband - a set of headphones that transmit music directly into your skull.
There's no dark art at work here: the system uses bone conduction, which transmits vibrations via transducers placed against your head - like so...
Connecting to your smartdevice via Bluetooth, no one else will be able to hear what your Batband is playing, while your ears will be kept free to listen to the world around you. It also means you won't have to adjust to your particular ear shape, as the band can bend to fit any skull size.
Touch sensors on the side of the band allow you to control music playback and answer phonecalls.
Yes, the guys in the promotional images all look like they're on their way to a Star Trek fan convention - but this is the first model of Batband, created by Studio Banana Things (who also make the Ostrich Pillow), with later versions bound to look a touch more streamlined.
If the first model takes your fancy though, you can currently put an order in via Kickstarter for £96.
And if you ever wondered what a Batband would look like, check this out...